Who is Heinrich Hispanidad?

THE TEAM
We are a true team of multicultural, bilingual marketing professionals.  We come from different cultures and have different perspectives, so we live what we preach to our clients.  We are strategic communications experts with the talent to segment, identify and target your audience… and then reach them with measurable impact.

We are the Hispanic market.

THE HISTORY
Heinrich is a Colorado-based company with 30 years of experience in marketing and advertising for local, national and international accounts.  Hispanidad is a division of Heinrich, providing integrated marketing services to reach the growing and profitable Latino market in the U.S.  Also within this division, is Heinrich México, established in 1994 to serve the needs of our clients in México and Latin America.

We don’t just dabble in this stuff.  We have always been a dedicated Hispanic marketing agency.  Founded in 2000, Heinrich Hispanidad has been a driving force in helping diverse companies understand the nuances and profit from this rapidly growing segment. 

Whether you are new to the game, or a relatively sophisticated player looking for a fresh start, we know how to make your message as powerful as possible.

THE APPROACH
Hispanic consumers, like any other consumers, are motivated by creative executions that are relevant, clear, concise, consistent and compelling.  Yet too many agencies don’t see that reality, or can’t deliver on it. 

We have the ability, desire and talent to apply this simple and powerful approach to every project.

THE EXPERTISE
We offer the full spectrum of marketing and advertising services, including:

  1. Strategic planning and market research
  2. Production management and list acquisition
  3. Print and broadcast advertising
  4. Direct response marketing
  5. Media planning and placement
  6. Translation/Transcreation
  7. Cultural Competency Training
  8. Event marketing and sponsorship consultation

But whatever we do, the goal is always the same — generate a positive impression that leads to a measurable response.